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Risk & resilience : breaking and remaking a brand

Messenger, Lisa2018
Books
As the founder of Collective Hub, a multimedia platform that helps people unleash their full potential, bestselling author and acclaimed speaker Lisa Messenger has helped millions of entrepreneurs, intrapreneurs, thought-leaders, game-changers and style-makers turn their passions into profit. That's only one side of the story. In the latest book in her series, Lisa reveals the tough lessons she's learnt during the hardest 18 months of her entrepeneurial journey, when scaling too quickly, hiring without strategy and trying to please everyone almost turned her dream into disaster. And, the courageous steps she took to survive, thrive and prosper afterwards.
Imprint:
[Surry Hills, New South Wales] : The Messenger Group, 2018.
Collation:
223 pages ; 23 cm.
Contents:
Chapter one: It couldn't happen to me...or could it? -- Chapter two: When reality sets in -- Chapter three: Scale down (fast) -- Chapter four: Diversify, divide & conquer -- Chapter five: Keeping your soul business -- Chaper six: People & perspective -- Chapter seven: Searching for salvation -- Chapter eight: When the industry is crumbling -- Chapter nine: Stepping into your 'genius zone' -- Chapter ten: Reframing the end
ISBN:
9781925283655
Dewey class:
338.04
Language:
English
BRN:
342861
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