Cult status : how to build a business people adore
Duggan, Tim2020
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Enough has been written about huge cult brands founded last century -- Nike, Apple, Red Bull. What will the cult companies of tomorrow look like? Who is amassing the kind of passionate community that makes a brand a massive, long-term, sustainable success? Tim Duggan, co-founder of one of Australia's most innovative and awarded new media companies, has studied hundreds of successful entrepreneurs and change makers over the last decade to uncover what they all have in common. Learn from the founders of modern brands like Blake Mycoskie (TOMS), Zoe Foster Blake (Go-To), Tim Brown (Allbirds), Daniel Flynn (Thankyou), Lucy Moss (SIX), Oscar McMahon (Young Henrys) and more.
Main title:
Cult status : how to build a business people adore / Tim Duggan.
Author:
Imprint:
Neutral Bay, NSW : Pantera Press, 2020
Collation:
247 pages : illustrations ; 24 cm.
Notes:
Includes bibliographical references.
ISBN:
9781925700534
Dewey class:
658.11
Language:
English
Added title:
Subject:
BRN:
372381
More Information:
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Brighton Library | Adult Non Fiction - Computers and Business | 658.11 DUG | Onloan - Due: 02 Aug 2025 |